NICKELODEON NAMES PAUL J. MEDFORD AS VICE PRESIDENT, UNSCRIPTED, CURRENT SERIES.

Nickelodeon has named Paul J. Medford to the position of Vice President, Unscripted, Current Series. In this role, Medford will serve as Executive in Charge for current unscripted series, including Nick’s upcoming music competition show America’s Most Musical Family, and manage the creative production process for unscripted content across all platforms. Medford will report to Rob Bagshaw, EVP, Unscripted Content, and be based in the network’s Burbank, Calif., headquarters.

Medford comes to Nickelodeon with comprehensive television production and casting knowledge across multiple genres and formats, including comedy and drama, kids content, music specials, docu-series, and competition shows. In unscripted television, he cast and produced multiple series including America’s Next Top Model, Project Runway and E’s upcoming The Funny Dance Show.

Medford’s wide-ranging career began in front of the camera at age five with an appearance in Bob Marley’s “Is This Love?” video. He later starred in BBC’s long-running soap opera EastEnders and has appeared in several onstage productions with The Royal Shakespeare Company and The Royal National Theatre. His theater credits also include the original musical companies of Disney’s The Lion King; Five Guys Named Moe, for which he received a Laurence Olivier Award nomination; and Warner Brothers’ Charlie and the Chocolate Factory.

Said Bagshaw, “Paul’s extensive experience in film, theatre, television, and music, together with his reputation and passion for unscripted content makes him an invaluable asset to Nickelodeon. We are thrilled to have him join our expanding unscripted division, creating a slate of exciting new content focused on co-viewing for a broad audience.”

Nickelodeon, now in its 40th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location-based experiences, publishing and feature films.